Update: I hear the last date has been stretched forward until June 10th.
There is a travel-writing contest on, for bloggers.
I had written back to the mail-sender, to ask what the selection criteria was going to be like, since this is intended as a sort-of reality show, of which I have an inherent suspicion. I didn't like Indian Idol, I detest Big Brother.
But the good lady wrote back to reassure me - "oktatabyebye has nothing to do at all with anything which even remotely resembles the indian idol madness. This is an experimentative idea where the winner will blog about the trip across India on the oktatabyebye blog."
She further says that the selection process will be like this - "after registrations close on 30th May, we are going to ask all who have registered to send in a small writeup on any of their prior travel experiences in 150 to 200 words. Once these writeups are scrutinised, further shortlisting will happen followed by personal interview. Sidharth,Webchutney's CEO and a couple of people from makemytrip.com who are jointly supporting us are going to personally meet them. A final winner is then declared. Nothing emotional, nothing personal.... Also, this won't be on TV, its all online, travel and blog! That's why the initiative to talk about it through blogs and communities, if its online so should be the talk...."
So, it won't be on TV, all you've got to do is travel and write... that sounds ok-ish to me.